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Bill Rice, Jr.'s avatar

My previous article that referenced Mr. Dunning rocketing up the Substack charts, noted that Mr. Dunning expects to make at least $100,000 from his Substack newsletter in his first year and maybe $140,000 in the year to come.

Besides a few "Covid Contrarian" All-Star Substackers, there's not many people on our team who are making six figures from their dispatches (which all generate hundreds of likes and Reader Comments).

Even those of us who are happy to have a couple hundred paid subscribers, routinely blow away the Comment and "Like" numbers of the liberal Substackers who, allegedly have hundreds of thousands of subscribers.

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Bill Rice, Jr.'s avatar

According to Substack metrics, Mr. Dunning’s newsletter has at least 6.7 times more paid subscribers than my newsletter.

It seems to me most of Mr. Dunning’s essays generate around 20 to 30 “likes” and very few Reader Comments and cross-posts.

One of my hard-to-explain data points or comparisons: My earlier Substack article on Dunning and an admirer of his from The San Francisco Chronicle produced … 506 “likes,” 235 Reader Comments and 60 cross-posts.

Here’s my previous story, which did “go viral” in the share and cross-post category:

https://billricejr.substack.com/p/this-might-be-a-record-i-was-banned

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